About Us

The Spark

My journey into jewelry curation began unexpectedly. Since I was four, I knew e-commerce and business was my calling and waited for the right opportunity. A couple of years ago, my partner, Jake, was using his gemstone and jewelry identification expertise to help a colleague in Michigan sort and list online. When that partnership unexpectedly came to a close, we found ourselves with hundreds of remaining items. I was inspired–I could finally build a business and sell items people love. 

With Jake’s help, I began shopping. He steered me away from fake stones and mass produced pieces. Driven by data and a passion for discovery, I started tracking what people loved and looking for inventory that truly excited buyers and myself. It didn't take long to find our true calling: one-of-a-kind Southwestern jewelry. 

The Path

In January of last year, I invested in our first lot of Native American pieces and immersed myself in the community. Despite 70-hour weeks as a restaurant manager, I spent countless hours searching for items and absorbing knowledge from seasoned Native jewelry experts. I learned to discern silversmithing techniques, natural stones, and one-of-a-kind pieces. I quickly fell in love and started building a personal collection.

To grow GSCurated, I began sourcing exclusively what spoke to me personally. I picked items based on stunning stones, metalwork, and compositions–not just data. These pieces were received well on social media and followers started asking to see new arrivals. Their early support reinforced that this path was worth following. By October 2025, I took a leap, leaving restaurants to focus on GSCurated full-time.

The Dream

Today, every piece is hand-picked for its quality, craftsmanship, and timelessness. I love sharing my passion for these pieces through educational videos, weekly unboxings, and sharing my personal collection. I’m drawn to golden hills, lapis, and multi-color pieces, especially made by Calvin Begay or Larry Moses Begay! 

As GSCurated grows, I aim to share my pieces and knowledge with a wider community. To my family, friends, clients, and followers that supported me thus far, I am eternally grateful. Thank you for being a part of this amazing adventure.